Wednesday, 11 April 2012

Screen Design and Print Design


Information can be gain by watching television, reading newspaper, and searching in Internet. Reading a text in print and screen design is not similar. There are several differences in reading newspaper or magazine (print design) and online (screen design) such as: layout of the article and writing structure.  
               
                                                  Image from: smp.townplan.gov

Image from: Four Four-Two Magazine March edition
The difference between print and screen design is the size of the font and the font type (Meyer, 2004).  As we can see on the picture of screen design, the font size of the headline and contain are no much changes. On the other side, on FFT the main idea of the information has a bigger size. The similarity between the font size of the headline and contain can make the reader lazy to read the information.
The second difference is type of fonts. In The Star, there is no fonts difference between the headline and contain. On the other hand, there is a variety of font type in FFT Magazine. It is easier for reader to read to FFT than The Star because FFT writing structure is shorter. Color combination can give effect to mood of the reader (Thimou, 2006). The variety of color in FFT can make reader more interested to read.
Framing plays important role in a design (Kress, 1998) Line, dots, or color are the example of framing. Framing can be used to connect or disconnect elements. In The Star, white space is the only framing in the article. On the other side, dots and colors play a role as a framing in the article.
References:
Kress, G & Leeuwen, T, V 1998, Approaches to media discourse, pp.1-34
Meyer, E, A 2004, Cascading Style Sheet: The definitive guide, viewed 10 April 2012, http://books.google.com.my/books?id=nU4EiJ9ZPf8C&printsec=frontcover#v=onepage&q&f=false
Thimou, P 2006, Home Screen Printing Workshop, viewed 10 April 2012, http://books.google.com.my/books?id=Z41KMhkUQ8UC&printsec=frontcover#v=onepage&q&f=false

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